Movirtu Logo
External News



Wednesday, 21 September 2011
   USAID

Mobile use at the Base of the Pyramid

Mobile identity management specialists, Movirtu, released a study today examining the core needs of those at the base of the pyramid who earn as little as $1-2 a day in Africa and South Asia and the role that mobile technology plays in their lives.

Movirtu held group discussions with nearly 100 people across Tanzania, India and Senegal, and reports the following universal themes:

•  Mobile technology can support childrens’ education, both for specific subjects and school administration

•  Mobile technology can help farmers in rural areas get the support and advice they need help them manage the significant risks and uncertainty they face

•  Youth are highly engaged with mobile and play an important role in mediating mobile use and encouraging older users to grow their skills and confidence

To read the full article please go to: http://gbiportal.net/2011/09/21/mobile-use-at-the-base-of-the-pyramid/