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Wednesday, 21 September 2011

Movirtu unlocks the power of mobile to transform lives in developing nations

The tremendous power of mobile technology to improve the quality of life for millions of people in developing nations has been brought to life by new research announced today. The study, produced by mobile identity management specialists Movirtu, and developing market specialists TNS, focuses on discovering the core needs of those at the base of the pyramid earning as little as US$1-2 a day in Africa and South Asia and the role that mobile technology plays in their lives.

Movirtu has held in-depth group discussions with nearly 100 people across Tanzania, India and Senegal, and found the following universal themes:

- Mobile technology can support childrens’ education, both for specific subjects and school administration;
- Mobile technology can help farmers in rural areas get the support and advice they need help them manage the significant risks and uncertainty they face;
- Youth are highly engaged with mobile and play an important role in mediating mobile use and encouraging older users to grow their skills and confidence.

To read the full article please go to: http://www.ngopulse.org/press-release/movirtu-unlocks-power-mobile-transform-lives-developing-nations